Bradley Mattarocci

Bradley Mattarocci is Vice President of Baby Trend, Inc., one of the most trusted names in juvenile products. With more than 30 years of experience in consumer products, product safety, regulatory compliance, and product development, Bradley has dedicated his career to helping create products that support the safety, comfort, and well-being of children and families.

Throughout his career at Baby Trend, Bradley has played a key role in the development, testing, certification, and commercialization of numerous juvenile products, including car seats, strollers, highchairs, playards, and other baby gear. He has designed and co-developed patented products and has extensive experience with child restraint system certification requirements in both the United States and Canada, including the latest U.S. frontal and side-impact crash protection requirements.

Bradley is recognized for his expertise in product safety and regulatory affairs. He has worked closely with organizations such as the U.S. Consumer Product Safety Commission (CPSC), National Highway Traffic Safety Administration (NHTSA), Health Canada, and Transport Canada, helping ensure that products meet rigorous safety and compliance requirements.

In addition to his responsibilities at Baby Trend, Bradley has served in numerous leadership positions within the Baby Safety Alliance (formerly the Juvenile Products Manufacturers Association), including Chairman of the Board, Vice Chairman, Treasurer, and Board Member. He continues to serve as an active member of the Board of Directors and is an active voting member of ASTM International, a global standards development organization, contributing to the development and advancement of safety standards for juvenile products. Through his industry involvement, he collaborates with manufacturers, safety advocates, standards organizations, and regulators to support child safety initiatives, product safety advancements, and industry best practices.

As a passionate advocate for child safety and informed parenting, Bradley is committed to providing families with practical, accurate, and research-based information that helps parents make confident decisions for their children.